OFF FIELD STUDIO

More value from the sport you already deliver.

COMMUNICATIONS / CONTENT / SPONSOR ACTIVATION.

You already have the activity. We help you get more value from it.

BRAND

SOCIAL

COMMUNICATIONS & PUBLIC RELATIONS

SPONSOR ENGAGEMENT

Get ready for 2027

ACT sporting associations already generate a huge amount of activity. Competitions. Representative programs. Participation programs. Events. Clubs. Volunteers. Officials. Sponsors. Athletes.

The challenge is turning all of that into clear, consistent communications that engage members, support clubs and create visible value for sponsors.

Off Field Studio helps sporting associations improve how they communicate, structure content and activate commercial partnerships.

Practical. Senior-led. Fixed-scope.

No long retainers. No bloated strategy documents.

Communications Health Check

Social Media Kit

Sponsorship Package

Services

Communications

Health Check

See what’s working and where the gaps are.

We review how your organisation communicates across its website, social channels, stakeholder updates and sponsor activity.

What’s included

  • website and social media review
  • stakeholder communications review
  • sponsor visibility and integration
  • content consistency across programs and competitions
  • key messages and calls to action
  • audience and channel review
  • identification of duplicated, outdated or underused content

What you get

A concise report with:

  • 10–15 specific findings
  • 5 priority actions
  • Priority matrix by impact vs effort
  • immediate quick wins
  • examples of content that could work harder
  • recommendations across website, social, stakeholder and sponsor communications
  • a 90-day action plan
  • 45-minute walkthrough with your team

Why it matters

Associations often have plenty to communicate, but limited time to step back and assess whether it is working together.

The Health Check gives you an independent view of where to focus first.

Content & Social System

Turn everyday activity into useful content.

We create a practical system to help your team get more value from the content already being generated across your sport.

What’s included

  • review of current content and social activity
  • clear content pillars
  • audience-specific content recommendations
  • weekly and monthly publishing rhythm
  • visual consistency across channels
  • sponsor content integration
  • guidance for competitions, pathways, programs, events and community stories

What you get

  • a 12-week content planner
  • 20 tailored content ideas
  • reusable caption and post structures
  • sponsor content examples
  • 15 editable Canva templates
  • simple social media style guide
  • content workflow recommendations
  • guidance for staff and contributors
  • 45-minute handover session


Why it matters

Most associations do not need more content. They need a better way to organise, reuse and distribute what is already happening. This system helps make communications more consistent, easier to manage and more valuable to members, clubs and sponsors.

Sponsor Communication

& Activation

Make sponsorship more visible, useful and measurable.

Sponsors want more than logo placement. We help associations use their existing communications, programs, competitions and events to create stronger sponsor value throughout the year.

What’s included

  • review of current sponsorship benefits
  • review of sponsor visibility across channels
  • identification of underused communication assets
  • sponsor content opportunities
  • competition and event integration ideas
  • recurring sponsor recognition opportunities
  • recommendations for demonstrating value at renewal

What you get

  • refreshed sponsor communications framework
  • 15 activation ideas
  • sponsor content calendar
  • social and digital activation examples
  • announcement and recognition templates
  • ideas for integrating sponsors into programs and events
  • recommendations for sponsor reporting
  • simple sponsor reporting framework
  • 45-minute handover session

Why it matters

Associations already have valuable assets: participants, clubs, competitions, events, audiences, digital channels and community reach. The opportunity is to use those assets more deliberately.

This package helps create stronger sponsor experiences, clearer commercial value and better reasons to renew.

For ACT sporting associations

For the initial 2027 program, Off Field Studio is working with a limited number of ACT sporting associations and governing bodies.

The focus is on organisations managing multiple clubs, programs, competitions, sponsors and stakeholder groups.

Built for sporting organisations

Off Field Studio is designed for organisations managing multiple audiences, programs and priorities.

We can help if:

  • communications feel fragmented
  • there is too much happening to communicate consistently
  • staff are constantly reacting rather than planning
  • sponsors are visible, but not meaningfully integrated
  • clubs receive inconsistent information
  • content is being created once and then lost
  • good stories are not being used
  • communications rely too heavily on one or two staff members


The focus is simple:

better structure, better use of content, and more value from the work you are already doing.

Communications Health Check

$1,375

Know what to fix. Know what to do next.

Content &
Social System

$2,750

Create less from scratch. Get more from what you already have.

Sponsor Communications & Activation

$3,850

Give sponsors more reasons to stay.

2027
Association Package

$6,380

20% Discount.

Expires 31st October 2026.

Senior communications experience.

Practical delivery.

Off Field Studio brings senior experience across sport, sponsorship, stakeholder communications and campaigns, with a focus on practical systems teams can actually use.

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